EUB small parcels are a logistics service designed for lightweight international packages, offering advantages such as low cost, stable delivery times, and transparent tracking. This makes it ideal for small and medium-sized sellers, and it is becoming the preferred logistics solution for cross-border e-commerce.
In cross-border e-commerce, sellers should proactively offer refunds in specific situations to avoid customer dissatisfaction and enhance satisfaction. By appropriately addressing issues related to product quality, logistics, and buyers' special circumstances, sellers can effectively maintain good customer relationships and promote long-term business development.
This article provides an in-depth analysis of Amazon ACoS (Advertising Cost of Sales), its importance, and calculation methods. It offers optimization strategies to help you understand and control ACoS, improve advertising profitability, and achieve business growth. The article covers key factors such as keyword selection, listing optimization, and bidding strategies, enabling you to develop more effective advertising campaigns. By understanding and implementing these strategies, you can effectively manage your ad spend and maximize your return on investment on Amazon.
This article reveals three common pitfalls in Amazon CPC advertising: overbidding, reliance on automatic campaigns, and neglecting conversion rates. It emphasizes the importance of product performance (conversion rate) and provides practical tips for optimizing listings, analyzing advertising data, and selecting keywords. The goal is to help sellers avoid these traps and effectively leverage CPC advertising to increase sales. It highlights that a strong conversion rate is key to success, and proactive management of listings and keywords is crucial for optimal results.
Managing Amazon advertising across multiple accounts presents challenges like difficult data collection, complex integration, and delayed analysis. Youmay Cloud ERP system helps sellers improve advertising efficiency, reduce operating costs, and achieve refined operations through automated data processing, multi-dimensional analysis, and intelligent optimization suggestions. Youmay Cloud, a sister company to Seller Sprite, is an Amazon Advertising Advanced Partner, ensuring data security and reliability. It streamlines ad management, providing actionable insights to optimize campaigns and maximize ROI across all Amazon accounts.
This article delves into PPC advertising strategies and tools, emphasizing the crucial role of data-driven approaches in enhancing advertising efficiency. It details the features and functionalities of mainstream PPC tools and provides key considerations for selecting the right tool. The aim is to help marketers optimize their advertising campaigns and achieve a higher return on investment. It highlights the importance of leveraging data analytics to make informed decisions and improve campaign performance, ultimately leading to better results and increased profitability.
This article analyzes the transformation of the European cross-border e-commerce market. Traditional giants Amazon and eBay remain strong, while the emerging platform Temu is rapidly rising. Market competition is becoming increasingly intense, compelling all platforms to continuously innovate and optimize to meet the ever-changing consumer demands.
The 2025 LTL survey analyzes how businesses cope with challenges associated with collaborating with carriers, including fluctuations in contract rates, capacity issues, and the impact of e-commerce. It also explores strategies for companies to optimize management and leverage spot contracts, providing valuable insights to maintain service levels.
On July 15, SF Airlines launched the international freight route "Ezhou-Abu Dhabi-Hanoi-Ezhou," connecting the Middle East with Southeast Asia and promoting the growth of import/export trade and cross-border e-commerce. SF Vietnam strengthens its local presence to provide efficient logistics services to customers.
Reverse logistics is a crucial component of the e-commerce era. Effectively managing return processes not only reduces costs but also enhances customer satisfaction and brand value. By utilizing data analysis, optimizing systems, and implementing sustainable strategies, companies can transform returns into a competitive advantage and gain market share.
